On the heels of FCB Chciago's successful 'Jingle Joes' campaign late in 2013 the team at Wildlife was tapped again for a little fun in the sun, Joe Boxer-style. In addition to UX and Gameplay, Wildlife flexed their live action and post production skills on this project as well. 

gameplay demo

Vitals: UX Design, Technical Direction (on set), VFX & Compositing, Front End Development, Game Development (HTML5 & JavaScript), Back End Development (integration with 'Shop Your Way' API to story user's daily activity and reward points)