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FCB West tapped Wildlife to help out with the launch of EA’s Sims 4. The idea of the game is relatively the same as years past however one of the huge breakthroughs for this version is the huge range of emotions that the characters are able to convey via facial gestures. This banner showcases the range of character emotions while inviting the user [via their webcam] to emulate these emotions.

Vitals: Rich Media, JavaScript, ActionScript 3.0, PHP, Facebook API